Your first wholesale lash order should turn a product shortlist into a clear purchasing request. For each item, identify the product, the contents of one package, the quantity you want and the decisions still open. This gives the supplier a practical basis for discussing availability, pricing and packaging.
For a brand or distributor building a range, there is no useful universal answer to “how many styles should I buy?” The starting point is the range you intend to offer and the information you have about your customers. Where that information is limited, make the uncertainty visible in the order plan.
Define what the order needs to do
Write a short description of the buyer and sales channel the range will serve. A brand preparing products for resale and a salon purchasing supplies for services may need different assortments and packaging.
Then state the purpose of this order. Are you selecting samples, preparing an opening range or adding a new category to an existing business? Keep products requested for evaluation separate from products you are ready to order.
If you already have customer requests or sales records, use them to explain your selections. If you do not, describe the proposed range as a starting plan rather than calling untested styles bestsellers.
Build one order line for each configuration
Start with the product group. LOKNZW offers professional lash extensions and DIY lash clusters. Identify the chosen product with a code or labeled reference, then add its requested specifications.
Use a separate line when a difference affects what the supplier needs to quote or pack. That could be a different style, length arrangement, curl, package content or branding requirement. A single line reading “mixed lashes” does not explain those differences.
Attach the same reference to the relevant line throughout the discussion. If the supplier suggests a different product, record it as an alternative until you decide whether to use it.
Keep the package contents and order quantity separate
“Mixed” can describe two different choices: a mix inside one tray, or a selection of separate products across an order. State which you mean.
A tray combining several requested lengths is one configuration. Several separately packed styles on the same purchase request are multiple order lines. For the details inside a mixed cluster tray, use our mixed-tray specification guide.
For every line, write both the contents of one package and the number of packages requested. Ask the supplier to confirm the packaging and pricing unit. This prevents a product count inside a box from being mistaken for the number of boxes to order.
Give quantities a reason
Assign a proposed quantity to each line using the information available to you: customer requests, existing sales, the range you intend to launch and the amount you are prepared to purchase. Keep the quantity as a proposal until the supplier confirms the order terms and availability.
If you are undecided, ask for separately labeled quantity options. Compare each option against the same specifications and packaging so that you can see what actually changes.
Do not increase an order solely to reach a lower unit price without considering the total purchase and the products you will hold. The useful question is whether the resulting assortment fits your plan, including packaging and shipping arrangements.
Mark the decisions still open
Give each product line a clear status, such as “sample requested,” “specification under discussion” or “ready for quotation.” These labels describe your purchasing decision; they do not claim that the supplier has stock or that production has started.
For items needing a sample, state what you want to learn from it. Choosing between styles is different from reviewing a finished branded package. Keep the sample reference and your comments with the order line so that accepted details can be carried into the final confirmation.
Use our sample inspection checklist to record accepted details, requested changes and unresolved questions.
Copy these fields for each order line
Repeat the record for every configuration. When a detail is undecided, write the question you need answered rather than inventing a specification.
| Field | What to record |
|---|---|
| Line reference | Your own identifier for this item |
| Product group | Professional lash extensions or DIY lash clusters |
| Product reference | Selected code, sample label or attached photograph |
| Specifications | Requested details relevant to this product |
| Contents of one package | Tray arrangement and quantity to confirm |
| Order quantity | Number of packages requested |
| Packaging | Existing option or specific branding needs |
| Sample decision | Required, under review or accepted details recorded |
| Open questions | Each unresolved choice listed separately |
For example, a line might identify a selected DIY cluster style, attach a labeled tray-layout sketch and state that the curl choice still needs discussion. Its status can remain “sample requested.” This is a way to organize the request, not a recommended product or quantity.
Add the arrangements that apply to the whole order
Keep the destination, preferred timing and shared packaging requirements in a short section above the product list. Ask for production and transport timing separately, including the decisions that must be completed before production can begin.
If only some lines need your branding, mark those lines individually. Do not assume that a packaging choice applies to every product in the order.
Before confirming the purchase, resolve differences between your list and the supplier's proposal. Save the agreed product references, quantities and artwork together. For a later reorder, identify what remains the same and what has changed.
Send a plan the supplier can respond to
You do not need to settle every specification before making contact. A useful inquiry distinguishes selected items from open questions and gives a proposed quantity for each line.
Visit our wholesale lash page to discuss the product range, order options and delivery planning. For products carrying your brand, include the requirements from our private-label page in the same request.
Ready to organize your first order? Share your wholesale order plan, and tell us which choices you would like help confirming.
